Roberto Enrico Lattanzio

Head of User Acquisition at CrazyGames

Roberto Enrico Lattanzio has a diverse work experience in the digital marketing and SEO industry. Roberto Enrico started their career as a QA Associate at Vivendi Universal Games Ireland in 2005. Roberto Enrico then joined Google in 2006 and held various roles in search quality, including Search Quality Associate, Search Quality Strategist, and Search Quality Senior Strategist. In 2013, Roberto became a Senior SEO and Social Media Specialist at Venere.com, where they were responsible for managing the SEO team and improving organic traffic. In 2015, they transitioned to the role of SEO Manager at Venere.com and focused on content, internal linking, crawling performance, and mobile user experience. In 2019, Roberto joined GamePix as an SEO specialist. Roberto Enrico then worked as an SEO Manager at ProntoPro from 2021 to 2022. Currently, they serve as the Head of User Acquisition at CrazyGames, starting from December 2022. Additionally, Roberto has been working as a freelance consultant since 2013, providing services in search engine optimization, search engine marketing, web analytics, and social media marketing to clients worldwide through their website robertolattanzio.net.

Roberto Enrico Lattanzio earned a Master's degree in Media Communications from Sapienza Università di Roma, where they studied from 1996 to 2003. In addition to their formal education, they have also obtained various certifications. In November 2019, they completed the course "Google Tag Manager - From Zero to Hero" at Udemy, and also completed the course "Google Tag Manager Advanced Applications" at the same institution during the same period. In November 2017, they obtained certifications in "Adwords Fundamentals" and "Search Advertising" from Google. No information is provided regarding the institution or time of obtaining the certification for "Google Analytics."

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