Valerie Fatehi

VP, Brand Partnerships & Sales at Create & Cultivate

Valerie Fatehi has extensive experience in brand partnerships and sales. Valerie currently serves as the VP, Brand Partnerships & Sales at Create & Cultivate, where they lead brand partnerships for the company's content and experiential platforms, as well as the WorkParty podcast. In this role, they have secured integrated campaigns with various notable brands.

Prior to their current position, Valerie worked at Variety as the Director, Strategic Partnerships. Here, they developed and sold integrated campaigns for luxury brands, both digitally and through other mediums such as print, events, and custom/branded content. Valerie also sold partnerships for Variety's sister brand IndieWire.

Valerie has also held positions at Red Bull, where they oversaw entertainment relations and brand placement throughout North America. Valerie was responsible for managing brand strategy, influencer marketing, and event sponsorships.

Earlier in their career, Valerie worked at BWR Public Relations as an Account Executive and Account Coordinator, handling PR and media relations for film and TV clients. Valerie managed all aspects of each client's public profile, secured press coverage, and implemented strategies for award campaigns.

Valerie began their career through internships at E! Networks and Nuyorican Productions / Jennifer Lopez Enterprises, where they gained experience in programming development, film, music, and brand strategies.

Overall, Valerie Fatehi has a strong background in brand partnerships, sales, and public relations, with experience across various industries and well-known brands.

Valerie Fatehi attended California State University, Fullerton, where they pursued a field of study in Business Marketing. However, no information is provided regarding the specific duration of their education or whether they obtained a degree.

Links

Previous companies

Variety logo
Red Bull logo

Timeline

  • VP, Brand Partnerships & Sales

    May, 2022 - present

  • Senior Director, Partnerships

    February, 2021

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