Cathal Muldoon

Cathal Muldoon is an experienced marketing professional with a strong background in customer lifecycle and CRM strategies across both B2B and B2C sectors. Currently serving as Senior Customer Lifecycle Marketing Manager at CreditorWatch, Cathal previously held the role of Customer Marketing Manager - Lifecycle at Tyro Payments, where responsibilities included developing and optimizing customer retention strategies. Additional experience includes previous positions at Westpac Group, Volkswagen Financial Services Ireland, and Fiverr, with a focus on managing digital marketing initiatives and maintaining stakeholder relationships. Cathal holds a Bachelor of Business Studies from Dublin City University and has continued professional development through Salesforce's Trailhead program.