Rizwan Ahmed

Rizwan Ahmed is a seasoned entrepreneur and co-founder of multiple companies based in London, showcasing expertise in lifestyle, technology, e-commerce, investment, media, and publishing. As Co-Founder and Director of Crep Protect since November 2013, Rizwan has helped grow it into the world's largest premium sneaker care brand. Rizwan co-founded miwhip Ltd. in July 2018, focusing on innovative ride-sharing services for London, and co-owns K'LEKT and Presentedby, which operate as consignment sneaker stores offering a wide range of sought-after sneakers. Additionally, Rizwan holds leadership roles in Undercover Brothers Ltd., a capital firm, Press Play Media, which engages with underground music talent, and EXTORTED Magazine, an online publication centered on trends and pop culture. Rizwan earned a Bachelor’s Degree in Economics & Management from the University of Hertfordshire from 1996 to 1999.