Rubén Gibrán de la Cruz Castañeda

Ru B. is a CRM Business Analyst at Otis Elevator Co. since November 2019, specializing in managing stakeholder relationships and overseeing the SDLC for complex CRM Dynamics projects. Prior experience includes an internship at Valyant AI, where Ru tested systems for performance and utilized data visualization techniques, as well as a role as an eCommerce Business Analyst for the Academic Experimental Project - PetsGlory, where analysis and reporting aided marketing strategies. Ru also volunteered as an External Communications Manager for Project Management Without Borders, directing marketing efforts, and previously worked as a Business Analyst at Pactic Media Concepts Pvt Ltd, where significant lead generation and budget management were accomplished. Ru holds a Master's degree in Management Information Systems from the University of Colorado Denver.