Mahendra Yenagandula

Mahendra Yenagandula is a seasoned professional with extensive experience in campaign operations and digital marketing. Currently serving as a Senior Campaign Operations Specialist at Criteo since 2022, Mahendra manages In-App, Display, Video, CTV, and OTT campaign configurations, collaborating with the commercial team to traffic and execute campaigns while measuring their effectiveness. Prior to this role, Mahendra worked as a Process Specialist - Programmatic at Paragon Digital Services, where responsibilities included analyzing marketing processes, managing client projects, and generating performance reports. Mahendra also held the position of Process Lead – Ad Operations at AdRefresh, focusing on programmatic campaigns and client budget management. Earlier experience includes working as a Client Relationship Manager at UNICEF India. Mahendra holds a degree from JNTUH College of Engineering Hyderabad.