James Leal-Valias

Group Creative Director at Critical Mass

James Leal-Valias has a diverse and extensive work experience in the creative industry. James most recently worked at Critical Mass as a Group Creative Director, with previous roles as a Creative Director and Associate Creative Director. Prior to that, they were the Director of Creative Science at Vovia. James has also held positions as a Creative Director at ShapeSpace Studios, Branch B, and Redline Interactive, where they led multi-disciplined teams in creating advertising and content focused on social good and won awards for their work. James also served as the VP, Creative - Managing Partner at Better Group and the Director of Brand Development at Getty Images, where they developed brand values and guidelines across the company's brands. Additionally, they were the Global Creative Director at iStock, overseeing marketing campaigns and online initiatives. Early in their career, James held the role of Creative Director at rare. and began their professional journey as an Art Director at Critical Mass.

James Leal-Valias attended Carleton University where they studied Journalism. After that, they pursued a degree in Multimedia at the Southern Alberta Institute of Technology (SAIT), where they obtained a CTSR degree. Additionally, James also attended West Island College. The specific degree or field of study at West Island College is not provided.

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Timeline

  • Group Creative Director

    November, 2022 - present

  • Creative Director

    April, 2021

  • Associate Creative Director

    November, 2019

  • Art Director

    October, 2002