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Joseph Santiso

Senior Interactive Producer at Critical Mass

Joseph Santiso is a seasoned professional with extensive experience in interactive production, project management, and product management across various industries. Since September 2019, Joseph has served as a Senior Interactive Producer at Critical Mass. Prior to this, Joseph worked at the International Rescue Committee for four years as a Business System Project Manager, where significant contributions included managing the implementation of a global intranet for over 11,000 staff and volunteers. Joseph's background also includes roles as a Product Manager at Hiperos and BCI Systems Inc., focusing on B2B SaaS products and employing methodologies like Lean feedback loops. Earlier experience encompasses business management at Apple, client support management at Breakthrough Concepts Inc., and systems administration at Massachusetts General Hospital. Joseph holds a Bachelor of Arts in Economics from Bates College and further education from General Assembly.

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Critical Mass

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Critical Mass was founded when a design visionary and a successful entrepreneur came together with a focus on digital experiences in a rapidly evolving space. Over the next 22 years, we helped global brands reimagine digital and transform their businesses though strategic consulting, innovative creative ideas and cutting-edge technology thinking.Today, we are 950 employees across 12 global offices. Even though we’re much bigger than when we started out in Calgary, we remain true to our roots—we’re transparent, honest, passionate, and have a can-do attitude that our clients notice and appreciate. Our executive and global leadership team use an open and accessible management style to drive our success on all fronts: innovating our work and services, mentoring our talent, and ensuring we deliver of industry-leading work. We believe this is core to our success as a digital leader.We are now majority-owned (99%) by Omnicom Group Inc. (NYSE: OMC). Omnicom is one of the largest holding companies for global advertising, marketing, digital and communications services firms. Their global revenue is over $15 billion, and they have more than 5,000 clients in over 100 countries.Services: Strategy & Planning: Customer Experience Strategy, Digital Transformation, Brand Strategy, E-Commerce, Digital Identity, Technical StrategyExperience Design: User Experience, Responsive Design, E-Commerce Design, Brand Creation, Digital Product Design, Web & Mobile Design, Voice Interfaces, Intranet Design, Physical & SpatialMarketing Communications: Channel Planning, Integrated Campaigns, Social Programs, Content Creation & Planning, Search Marketing, Media Planning & BuyingTechnology & Implementation: Solution Architecture, Prototyping, Application Development, Systems Integration, Web & Mobile Development, Search Optimization, DevopsMarketing Science: Data Strategy, Segmentation & Targeting, Attribution Marketing, Testing & Optimization, Measurement Planning & Implementation


Headquarters

Calgary, Canada

Employees

501-1,000

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