Kaitlyn Tegethoff McCabe

Senior Account Director at Critical Mass

Kaitlyn Tegethoff McCabe has over 10 years of experience in marketing and account management. Kaitlyn is currently working at Critical Mass as a Senior Account Director since October 2022. Prior to that, they worked at Sundae, where they held various positions including Brand Director from May 2020 to April 2021. At Sundae, Kaitlyn was responsible for managing client budgets, developing internal processes, and analyzing campaign performance data. Kaitlyn has also worked at POSSIBLE as an Account Supervisor and Senior Account Manager, where they managed a website rebuild project for ConEdison. Additionally, Kaitlyn has experience at Campfire as an Account Executive and Associate Producer, working on high-budget advertising campaigns for clients such as Showtime, Gap, and HBO. Kaitlyn started their career as a Digital Marketing Intern at Cramer Krasselt and held marketing intern roles at 360water and Highwire Brand Studio. Overall, Kaitlyn has gained extensive experience in client management, strategic planning, and campaign execution throughout their career.

Kaitlyn Tegethoff McCabe attended Miami University's Farmer School of Business from 2007 to 2011, where they earned a Bachelor of Science degree. Their fields of study included Business, Marketing, and Entrepreneurship.

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