Adam Michaels

SVP, Chief Digital Officer at Crocs

Adam Michaels is the SVP, Chief Digital Officer at Crocs. Adam has also previously worked as the Director of eCommerce at Reebok, the Co-Founder/CEO at Cloud 9 Living, LLC, and at iSplack.

Adam Michaels has over 15 years of experience in digital and eCommerce functions. Adam co-founded Cloud 9 Living, LLC and grew it into a multi-million dollar, Inc. 500 company. As the Director of eCommerce at Reebok, they were responsible for the vision, strategy, and operations of the eCommerce business and led the global eCommerce strategy for both brands. At Crocs, they are responsible for leading the brand's global digital transformation efforts across all customer touchpoints including web, mobile, social media, CRM/email and brick & mortar stores.

Adam Michaels attended Colgate University where they earned their BA. Adam also attended Brother Rice High School.

They are on a team with Dan Hart - EVP, Chief Legal & Risk Officer, Michael Feliton - SVP, CIO, and Carrie Teffner - EVP, Finance & Strategic Projects. Adam Michaels reports to Andrew Rees, CEO & Director.

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Timeline

  • SVP, Chief Digital Officer

    May, 2013 - present

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