Launched in 2006, Croma was the first one-of-its kind large format specialist retail store that catered to all multi-brand digital gadgets and home electronic needs in India. Over a decade since its inception,  Croma has almost become synonyms for all electronics needs, with its tech-savvy staff, product range, online presence and the will to help customers. 

Bringing alive the promise of a ‘Brighter Every Day’ for its customers, Croma offers its customers a world-class ambience to shop both in-store and online at www.croma.com and also allows for a seamless ‘omni-channel’ shopping experience that lets a customer enjoy the best of both the online & the offline worlds. With over 6000 products across 200 brands with 110+ stores across 68 major cities of India, Croma ensures that for each customer, a Brighter Tomorrow begins Today! From the newlywed couple setting up their house to the son reducing his mother’s burden with a washing machine; from the daughter gifting her parents a new LED TV to the newly promoted manager buying an inverter air-conditioner to make the summer bearable, Croma ensures that customers always get ‘More for their Money’!

With this intent to delight customers all along, Croma launched its own label products in 2008. Brand Croma stands for – Life, More Beautiful; the promise is based not just on the beauty in the way they look but also the value they offer to a customer’s life. The range is a perfect fit, for those who desire a completely feature-packed and quality product. 

Croma is a brand of Infiniti Retail Ltd., which is a wholly-owned subsidiary of Tata Sons, the holding company of the Tata Group

Electronics

Retail

Croma

Avijit Mitra

Sanket Dhawale

Sabir Idrisi

Randheer Prajapati

Monu Attri

Mohammad Tanveer

Mayur Chavda

Kaustubh Kawale

Kartik Rao

Ashish S.

Pramod Dangaich

Vimal Chaubey

Abhiraj Anand

Nishi Singh

Nikhil Vashistha

Arunpandian S

Rohan Ekbote

Nikhil Birari

Lakshminarayanan A

Rajeev Singh

Shivmangal Barai

Chitra Dutta

Suvranjan Biswas

Vijay Talwar

Sudhansu Misra

The Leadership Team at Croma, comprised of the Chief Financial Officer, CEO, Chief Business Officer, and CHRO of Infiniti Retail Ltd., drives the strategic direction and overall growth of the company. They are responsible for high-level decision-making, ensuring financial stability, fostering business development, and maintaining a positive organizational culture. This team shapes policies and strategies that align with Croma's vision of providing a superior shopping experience and ‘Brighter Every Day’ promise to its customers.

Leadership Team

Supply Chain and Operations

Marketing and Brand Management

Customer Service and Support

Leadership Team

About

Team members

Other teams at Croma

Supply Chain and Operations

Marketing and Brand Management

Customer Service and Support