Jeff Martin

Jeff Martin is a seasoned professional with extensive experience in sports marketing and partnerships. Currently serving as Region Director at Student Athlete NIL since August 2024, Jeff oversees initiatives that support student-athletes, brands, and the evolving landscape of Name, Image, and Likeness. Prior to this role, Jeff held senior positions at CrossFit, LLC as Senior Sales Manager for Global Partnerships and at Paramount Projects as Director of National Partnerships. Additional experience includes managing national partnership solutions at Learfield IMG College and overseeing brand partnerships for Turner Sports, handling high-profile properties such as NBA and NCAA events. Jeff began a career in sports management as an Agent Trainee at Creative Artists Agency, supporting various media professionals. Jeff graduated with a B.B.A. in Business Law & Marketing from Loyola Marymount University.