Federico Gai

Federico Gai is a seasoned professional in the digital marketing and media industry, currently serving as Managing Partner and Client Service Director at CROSSMEDIA Deutschland since January 2022. Federico previously held the position of Client Service Director at Essence Global Germany GmbH from January 2018 to December 2021, where responsibilities included advising Google's marketing team, driving revenue, and mentoring staff. Prior roles include Transition Consultant and Head of Digital at Maxus Global, as well as Deputy Director at Xaxis Italy, where Federico was accountable for business development and team leadership. Federico began the career as a digital media manager at Maxus and has a degree in communication studies from Università degli Studi di Torino.