Conor Clarance has a diverse work experience in the sports and entertainment industry. Conor has held various roles in different companies, with a focus on marketing, partnerships, and event management.
Conor 'smost recent position is as the Director of Direct-to-Consumer at Crunchyroll, starting in 2023. In this role, they are responsible for advising global marketing teams on localizing their strategies to connect with the Canadian market. Conor also leads a team focused on event marketing and creating opportunities for anime fans.
Prior to this, Conor was the Head of Sports for Twitter Canada from 2020 to 2022. During their tenure, they significantly grew sports sponsorship revenue and played a key role in the roll-out of iGaming and sports betting policy changes in Canada.
Conor also has experience in global partnerships, having worked as a Manager at MLSE (Maple Leaf Sports & Entertainment Partnership) from 2019 to 2020. Conor was responsible for managing partnerships with prominent brands such as Google, Ford, Labatt, and Canadian Tire.
Earlier in their career, Conor worked at Momentum Worldwide as an Account Supervisor and an Account Executive. Conor played a crucial role in growing business relationships and managing sponsorship marketing efforts for clients such as Bell, Mastercard, and the Montreal Canadiens.
Before joining Momentum Worldwide, Conor held positions at Rugby Canada, adidas, High On Life Entertainment, and Red Bull Canada. These roles involved brand management, events planning and execution, and marketing analytics.
Overall, Conor Clarance has demonstrated expertise in marketing, partnerships, and event management in the sports and entertainment industry.
Conor Clarance has a diverse educational background with a focus on business and marketing. Conor attended The University of British Columbia and obtained a Bachelor of Commerce with Honours degree, specializing in Marketing and International Business. Additionally, Conor participated in an academic exchange program at National Taiwan University and The Hong Kong University of Science and Technology, although the specific field of study is not mentioned. Later, Conor completed their Bachelor of Business Administration degree at Bishop's University, specializing in Marketing.
In terms of additional certifications, Conor has been recognized as a Hootsuite Certified Professional by Hootsuite Media Inc. Conor also completed the Hootsuite Social Media Training for Business provided by the same institution in March 2015.
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