Cara L. Farley

EVP – Sales and Marketing at CSS Industries

Cara L. Farley has been our Executive Vice President – Sales and Marketing since April 2019. Prior to that, from November 2017 until March 2019, she served as our Executive Vice President – Marketing and Product Development. From September 2015, when she joined CSS, until November 2017, she served as our Senior Vice President – Marketing and Product Development. From June 2010 to August 2015, Ms. Farley served as Vice President – Product Development of the EK Success Brands group of Wilton Brands, LLC. EK Success Brands is a creative consumer products group in the scrapbooking market. In her position with EK Success Brands, Ms. Farley managed all aspects of new product introductions, including strategic planning, concept development, market research planning and consumer marketing program execution across various proprietary and licensed brands, as well as private label programs.

Timeline

  • EVP – Sales and Marketing

    Current role