Natasha P.

Natasha P. has a diverse work experience in various roles and industries. Natasha started their career as an Affiliate Manager at AdManage, where they corresponded directly with the CEO and COO and managed marketing plans. Natasha then worked at Kelley Blue Book, first as a Traffic Coordinator and later as a Traffic Specialist in Advertising Operations, where they implemented online ad trafficking campaigns and monitored campaign performance. Natasha then became a Supervisor in Advertising Operations, Traffic, where they provided support and guidance to direct reports. Natasha later transitioned to the role of Associate Product Manager, responsible for new product development and maintaining the product vision. Natasha then became a Product Manager, specializing in Advertising Products, where they played a key role in the homepage redesign team and achieved significant improvements in ad revenue, page load times, and homepage exit rates. After that, Natasha joined Glidewell Dental as a Scrum Master, where they introduced process improvements, implemented the Scrum framework, and coached the company on Agile best practices. Natasha eventually became a Supervisor and continued to facilitate process improvements and drive business value. Currently, Natasha is a Product Manager at CU Direct, leading the product development of an online Account Opening portal and representing the company at industry conferences. Overall, they have extensive experience in product management, advertising operations, and agile project management.

Natasha P. attended West Virginia University from 2005 to 2009, where they obtained a degree in Business Management. Natasha has additional certifications including Certified SAFe 5 Product Owner/Product Manager from Scaled Agile, Inc. obtained in April 2022, Advanced Certified Scrum Master from Scrum Alliance obtained in November 2018, Certified ScrumMaster from Scrum Alliance obtained in April 2018, Certified Scrum Product Owner from Scrum Alliance obtained in September 2017, Human Centered Design Thinking Facilitator from LUMA Institute obtained in June 2015, Pragmatic Marketing Certified obtained in June 2014, and IAB Digital Ad Operations Certification from IAB obtained in April 2014.