Joanna F.

Joanna F. has worked in a variety of roles in the marketing and brand strategy space. In 2020, they took on the role of Chief Brand & Content Officer at Curiada. Prior to that, they were President of the Board at Together & Free, a 100% volunteer charitable organization formed in response to the "zero tolerance" policy of separating asylum-seeking families at the US-Mexico border. In 2019, they were a Brand Strategist & Marketing Consultant, providing brand strategy and marketing expertise anchored in cultural and human insight. From 2014 to 2018, they were a Director and Strategic Director of Cultural Strategy at Kantar Consulting, leading the Cultural Strategy practice in the Americas. From 2011 to 2014, they were a Creative Strategy & Innovation Consultant at GfK Boutique Research. Prior to that, from 2008 to 2011, they were a Creative Strategy & Innovation Specialist and Creative Specialist at GfK Strategic Innovation (formerly Arbor Strategy Group).

Joanna F. has a B.A. in English, Psychology, and Art from Taylor University and has also been a Visiting Student at Trinity College Dublin, studying Philosophy and English.