Joey Stileman-Butler

Joey Stileman-Butler has a diverse range of work experience in the field of digital marketing and user experience. Joey is currently working as an SEO Lead at Cuvva since June 2021. Prior to that, they served as a Digital Production and SEO Manager at Citi from October 2018 to April 2021, where they were responsible for front-end UX design, content hierarchy, lead generation technology, tag management, analytics, experience personalization, user/client research, and SEO strategy. Before joining Citi, Joey worked at Virgin Media as a Digital Experience Manager from March 2017 to September 2018. In this role, they utilized customer research to design and manage a highly effective conversion and engagement platform, conducted qualitative and quantitative research, and managed design and content workflow. Joey also gained valuable experience at American Express, holding various roles such as UX and Digital Capabilities Executive from May 2015 to February 2017, Digital Acquisition Executive from November 2013 to April 2015, and Digital Marketing Executive from August 2012 to November 2013. During their tenure at American Express, they drove European-wide cardmember spend, developed and delivered digital acquisition campaigns, and utilized data-driven segmentation strategies. Joey began their professional career at American Express in 2010 as a Digital Marketing Analyst, where they focused on maximizing engagement with B2B small businesses through multi-channel CRM campaign management.

Joey Stileman-Butler attended Oxford Brookes University from 2008 to 2012, where they obtained a BA (Hons) degree in International Business Management. In 2018, Joey received a Google Analytics IQ Certification from Google. In 2020, they were accredited by IDC and inducted into the Client Obsession Academy at Citi.