CVS Health
Tam Pham is an experienced project manager and marketing professional with a strong background in customer engagement and brand development. At CVS Health, Tam served as the Store Captain of the Loyalty Program, implementing a point-of-sale strategy that increased paid membership enrollment fivefold and boosted customer basket size by 30%. Previously at Phu Le Spirits, Tam led a marketing project that resulted in a 33% revenue increase and developed a marketing department from scratch. At OPES The Digital Insurer, Tam directed marketing initiatives that generated significant new policy sales and achieved 278% revenue growth. Tam also managed a successful $1.5M project for Samsung Vietnam, delivering on time and under budget. Tam holds a Bachelor’s degree in Marketing from the University of Economics Ho Chi Minh City and is currently pursuing Project Management certification from the Project Management Institute.
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CVS Health
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CVS is an American retail pharmacy and health care company headquartered in Woonsocket, Rhode Island. The company began in 1964 with three partners who grew the venture from a parent company, Mark Steven, Inc., that helped retailers manage their health and beauty aid product lines. The business began as a chain of health and beauty aid stores, but within several years, pharmacies were added.