Dither Balderas

Dither Balderas is an experienced professional with a diverse background in education, marketing, and customer success. Currently serving as an Advisor at POK Proof of Knowledge and an Asesor for the Centro de Educación Continua at Universidad Autónoma de Baja California, Dither also holds the position of Customer Success Director and Digital Network & Adoption Manager at CYPHER LEARNING for the LATAM region. As a member of the Asociación Mexicana de Educación Continua y a Distancia (AMECYD), Dither contributes as Secretario Técnico and offers expertise in educational marketing, customer experience, and strategic commercial development. A history of consultancy roles, including at Universidad Autónoma del Estado de México and Crehana, complements academic credentials from institutions such as Northwestern University and MIT Sloan School of Management. Dither's skills span digital marketing, design thinking, neuromarketing, and omnichannel strategies.