Urooba Aziz

Urooba Aziz currently serves as the Regional Manager for CRM & User Ops at Daraz since February 2024. Prior experience includes roles at Bazaar Technologies as Brand Lead and Brand Associate from June 2022 to March 2024, and a Senior Marketing Executive position at TPL Corp Ltd. from August 2021 to June 2022. Urooba also worked as a Content Strategist at Contech Corp. from August 2020 to August 2021 and contributed to Lahore University of Management Sciences as a Student Advisor from August 2019 to April 2020. In addition, a brief tenure as Trade Marketing Manager at Abbott involved conducting field research and data management projects. Urooba has also led a design and digital media team at LUMS Dramaline and interned as a Content Manager at Liberty Books Pvt Ltd. Education includes a Bachelor of Arts in English Language and Literature from Lahore University of Management Sciences and A-Levels in Economics from The Lyceum.