Tereza Mazura

Tereza Mazura has extensive work experience in the field of marketing and communications. Tereza started their career as a Showroom Assistant at Issa and later worked as a Fashion PR Assistant at TOTEM FASHION PARIS. Tereza then transitioned into the role of an Account Manager at 5DM.cz, where they focused on affiliate marketing and implemented various marketing strategies.

Tereza subsequently joined Sprinklr as a Client Experience Coordinator, where they collaborated with multiple teams and primarily worked on internal and external communication, event management, and cross-departmental projects. Following this, they served as a Marketing and Communications Officer at the International School of Paris.

In 2019, Tereza became a Marketing Consultant for Atelier Daaa, assisting the company with social media and online marketing projects. During their time there, they successfully helped them grow their organic following on Instagram. In the same year, they also joined Data Impact by NielsenIQ as an International Marketing Manager, where they played a crucial role in establishing the marketing department from scratch and developing brand awareness across multiple regions.

With the acquisition of Data Impact by NielsenIQ in 2021, Tereza became the Marketing Director for Data Impact within NielsenIQ. Tereza currently manages the global marketing team and strategizes marketing efforts for Data Impact's Digital Shelf.

Throughout their career, Tereza demonstrated an expertise in team management, inbound marketing, demand generation, product marketing, customer marketing, brand strategy, event sponsoring, and online marketing. Tereza possesses a strong digital marketing background and has successfully grown social media followings for the companies they have worked with.

Tereza Mazura's education history is as follows:

Tereza attended EFAP - École des nouveaux métiers de la communication from 2014 to 2015, where they studied Marketing and Communications. Tereza then pursued a Master's degree in Political Science, Marketing & Public Relations at the University College of International and Public Relations Prague from 2013 to 2016. Prior to that, from 2010 to 2013, they completed a Bachelor's degree (Bc.) in Marketing Communication and Business at the Institute of Hospitality Management in Prague.

In addition to their formal education, Tereza obtained a Social Marketing Certification from Hootsuite in May 2018.