Databalance
Kirsten de Rover is an experienced digital marketer currently serving as a Digital Marketeer at Databalance since November 2025. Previously, Kirsten held the role of Digital Marketing Lead at Techonomy from December 2021 to October 2025, where responsibilities included overseeing colleague development and directing digital marketing projects to ensure client satisfaction. As an E-Commerce Specialist at Techonomy, Kirsten significantly enhanced client e-commerce performance through targeted SEO, SEA, CRO, and effective digital marketing campaigns. Prior experience includes a marketing role at B&S Group, where project management, content creation, and email marketing strategies were a focus. Kirsten also gained valuable experience in CRM campaigning at HUGO BOSS and as an HR and marketing assistant during an internship in Spain. Educational background includes double Bachelor's degrees in International Management and International Business and Management Studies from ESB Business School and Avans University, respectively.
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