Pete Thornfield

Pete Thornfield has over 25 years of experience in marketing and leadership roles. Pete has held positions such as Vice President of Marketing at Dave & Buster's Inc. since 2020, Senior Director of Marketing at Murphy USA from 2016 to 2020, Vice President of Marketing at Helix Education in 2015, and Vice President of Brand Marketing at Academic Partnerships in 2014. Prior to that, Pete worked at Mission Foods as the Senior Director/Director of Marketing for the Mission Portfolio & Secondary Brands from 2010 to 2014, and as the Director of Marketing for Snacks/Plus Products from 2009 to 2010. Before Mission Foods, they were the Owner/Managing Partner and Chief Marketing Officer at Advantage Service Solutions from 2008 to 2009. Pete also gained valuable experience at Frito-Lay where they held multiple roles from 2000 to 2008, including Group Director - Allied Brands, Senior Brand Manager/Brand Manager for various product lines, and Associate/Assistant Brand Manager for Innovation. Pete began their career as an Account Supervisor/Senior Account Executive/Account Executive at FCB San Francisco working on accounts such as Clorox and Coors. Pete also worked as a Media Supervisor at Bozell Worldwide for Taco Bell, and as a Media Planner/Assistant Media Planner at FCB San Francisco for accounts including Taco Bell and QANTAS.

Pete Thornfield holds a Master of Business Administration (M.B.A.) degree in Marketing/Marketing Management and Business Management from Texas McCombs School of Business. Pete also has a Bachelor's Degree in Advertising from The University of Texas at Austin. Prior to their higher education, Pete attended Arlington Heights H.S.