Zarina Mendoza

Zarina Mendoza is a seasoned marketing professional, currently serving as the Director of Marketing at Dayforward since June 2023. Prior experience includes roles as Senior Copywriter at Big Village and Sr. Copywriter at Dayforward. Zarina began a career in copywriting at VaynerMedia, contributing to the Kraft Heinz account, and continued with Havas, where notable insights about client preferences were uncovered. Early career experiences at Energy BBDO as a Junior Copywriter involved a diverse range of clients, while multiple creative internships at agencies like Mullen Lowe U.S., 180LA, and Saatchi & Saatchi LA laid a strong foundation in advertising. Zarina holds a Bachelor of Fine Arts in Advertising from ArtCenter College of Design and an Associate of Arts in Design and Visual Communication from FIDM.