Rachel B. is an Insight Executive at DC Thomson since September 2021, where responsibilities include conducting qualitative and quantitative research to derive actionable insights for various news brands. Previously, Rachel served as a Trainee Strategist from March 2023 to June 2023, focusing on digital ad operations and insights for kids and lifestyle magazines. Earlier roles included Audience Development Trainee with a secondment as Social Media Manager for The Courier and Evening Telegraph, managing social media presence and engagement. Rachel began their career at McDonald's as a Crew Member from May 2018 to September 2021. Rachel earned a Master of Arts (Hons) in Digital Media and Information Studies from the University of Glasgow from 2015 to 2019.
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