Paul Sierra

Paul Sierra is a highly experienced market manager currently leading a team of 12 Tire Service Advisors at Dealer Tire since August 2017. Responsibilities include conducting monthly business meetings with dealership management, performing dealership visits, and engaging in yearly performance reviews with Tire Service Advisors. Paul Sierra reports on business results to the Regional Manager and mentors both junior and senior Tire Service Advisors. Previously, Paul Sierra served as a Senior Service Advisor at Dealer Tire, where responsibilities included tire and alignment sales, conducting training sessions for dealership staff, and facilitating new-hire onboarding. From March 1999 to August 2017, Paul Sierra worked at Discount Tire as an Assistant Store Manager, with a focus on customer service, tire sales, and inventory management.