François Dufour

Marketing Partner and CMO in Residence at Decibel

François is a CMO with over 20 years experience in B2C, B2B and B2D (Business to Developer) Marketing of technology products. He loves advising and supporting tech founders and their marketing teams so they reach product market fit faster and accelerate their growth.

Prior to joining Decibel, François spent 3.5 years in various interim CMO roles at ultra growth startups such as Algolia, Apollo GraphQL, Snapdocs, etc, where he’s seen various growth and go-to-market models. During that time, he also coached very talented CMOs and VPs of marketing and consulted with founders of tech startups. Among his current and ex-clients are Lattice, Mapbox, BetterUp, Relativity, Contentful, Chainlink, Pipefy, Concord, Plaftorm.sh, Vercel/NextJS, Camunda, and more.

Prior to consulting, François headed Marketing at Twilio for 2 years from 2015 to 2017. His scope included all aspects of marketing from Product Marketing, to Demand Gen, to self-serve Growth, to Developer Relations, to Comms/PR and International Marketing.

Before Twilio, he led marketing for LinkedIn Talent Solutions, LinkedIn's largest business line, from 2008 to 2013. He also held multiple Marketing roles at Yahoo, supporting very large consumer properties such as Yahoo! Mail, Messenger and Groups.

François is on the board of directors of MadKudu, a silicon-valley based, data and growth tech startup.

He holds an MBA from Harvard Business School and a BA from ESSEC Business school in Paris, with a major in Consumer Packaged Goods Marketing.

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