Deckers Brands
Katrina Bossotti is an accomplished marketing professional with extensive experience in consumer loyalty and CRM initiatives. Currently serving as the Director of Global Loyalty at Deckers Brands since December 2019, Katrina previously held roles including Sr. Manager of Consumer Experience & Loyalty. Prior to Deckers, Katrina worked at Under Armour from July 2018 to December 2019, where responsibilities included leading personalization testing on an agile marketing team. At Reebok from January 2015 to July 2018, Katrina contributed to the establishment of the Reebok Unlocked loyalty program and managed digital communications for the ReebokONE rewards program. Earlier experience includes a sourcing specialist role at the adidas group in late 2014. Katrina holds a Bachelor's Degree in International Relations from Boston University.
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Deckers Brands
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Deckers Brands is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company’s portfolio of brands includes UGG®, Koolaburra®, HOKA ONE ONE®, Teva® and Sanuk®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has a 40-year history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally.