Marketing and Brand Management

The Marketing and Brand Management team at Deckers Brands is responsible for developing and executing comprehensive marketing strategies to enhance brand visibility and drive consumer engagement for the company's diverse portfolio, including UGG®, Koolaburra®, HOKA ONE ONE®, Teva®, and Sanuk®. This team collaborates across various functions such as e-commerce, global brand marketing operations, omnichannel marketing, customer experience, and online content production to ensure consistent brand messaging and effective consumer outreach across all platforms. They aim to build and sustain brand loyalty, optimize the customer journey, and maintain Deckers Brands' market leadership in the lifestyle and performance sectors.