Alex Sowter

Head of Growth at Delli

Alex Sowter has a diverse work experience spanning various roles in different companies. Alex is currently the Head of Growth at DELLI. Before that, they founded Alex Sowter Ventures, where they provided growth, marketing, and product consulting to companies, specializing in marketplace businesses. Some of the companies they helped include FiiT.

Prior to that, Alex was the CEO and Co-Founder of TalkShop, where they raised pre-seed venture funding but faced challenges in scaling due to difficult unit economics. Alex also worked as the Head of Growth at The Eclectic, a company that created direct-to-consumer brands.

Alex has also worked in senior growth management positions at OYO UK and Fat Llama, where they were responsible for various aspects of growth including supply/demand liquidity, product improvement, and marketing. Alex played a crucial role in developing B2B sales and implementing automated CRM triggers at Fat Llama.

Before that, Alex worked at Deliveroo in operations and planning, analytics, and growth operations roles. Alex also co-founded Mode For Me, a fashion startup, and worked at Producers Direct, where they created campaigns to raise awareness and funds. Alex gained marketing experience as a summer intern at Spotify.

Throughout their career, Alex has demonstrated a strong focus on growth, marketing, and product development, and has a track record of driving positive results for the companies they have worked with.

Alex Sowter's education history begins in 2019 when they attended Reforge for the Growth Series. It is unclear when this program was completed. Prior to that, Alex obtained a Bachelor's degree in Business and Management, with a focus on General Management, from the University of Kent. The exact start and end years for this degree are unknown. Additionally, Alex has obtained various certifications including the Growth Series from Reforge, the Mastering Growth Series from Launch Growth University, SQL Data Analysis from Udacity, SQL Intermediate from Udemy, Ultimate Google Ads Training 2020: Profit with Pay Per Click from Udemy, and Ultimate Google Analytics from Udemy. The specific months and years in which these certifications were obtained are not provided.

Links

Previous companies

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Timeline

  • Head of Growth

    January, 2023 - present

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