Asha Cowell

Asha Cowell currently serves as VP of dentsu Business Transformation (BX) & Strategy Solutions and VP of dentsu Solutions, Integrated Strategy, contributing significantly to advertising, customer experience management, and media transformation for clients across the Americas. Prior experience includes roles as Director of Integrated Strategy at Carat USA, where Asha developed innovative communication strategies for clients including Intel and Jack in the Box, and a Global Supervisor of Communications for Adidas. Asha also held positions at Carat UK, leading strategies for Mondelēz International, and at Initiative in Melbourne and London, managing media planning for various high-profile brands. Asha's educational background includes studies at RMIT University and Nagle Catholic College.