Chris Mathews

Chris Mathews is a seasoned professional with extensive experience in client solutions, loyalty, and CRM. Currently serving as Vice President at dentsu international since January 2020, Chris leads a robust team of over 110 specialists within the 100M Loyalty and CRM division, driving successful integrations and acquisitions. Prior to this role, Chris was Vice President at Merkle from January 2018 to December 2019, where leadership focused on managing a team supporting major projects for clients such as Samsung and Coca Cola. Chris began a career at HelloWorld, Inc. (formerly ePrize) in April 2008, advancing to Vice President of Client Solutions while implementing modern leadership strategies that fostered effective team dynamics during significant organizational growth. Chris holds a BA in Economics and Management from Albion College.