Raquel Sztejnberg

Head Of Brand Strategy at Design Bridge and Partners

Raquel Sztejnberg has a diverse and extensive work experience in the field of brand strategy and innovation. Raquel currently holds the position of Head of Brand Strategy at Design Bridge and Partners, where they have led and participated in over 80 branding and design projects, focusing on strategic design, brand creation, and brand management. Raquel developed and coordinated various branding projects, conducted research and analysis, and delivered recommendations and insights based on market studies and trends.

Prior to their current role, Raquel worked as the Brand Strategy and Innovation Director at Team Créatif Group, bringing new methodology and insights to their projects. Raquel also served as a Brand Strategy Consultant at BORDA | knowledge beyond borders, working on a range of projects across different countries and industries.

In addition, Raquel has experience as a Trend Researcher at Copenhagen Institute for Futures Studies, where they contributed to trend reports and articles focused on branding, design, culture, consumption, and the circular economy. Raquel also worked as a Brand Strategy Director at Saravah | Branding Content Design, leading strategic projects for various clients.

Earlier in their career, Raquel was involved in the field of place branding, serving as a Founding Member of the International Place Branding Association (IPBA) and as a Branding expert at the Best Place Institute. Raquel also worked as a Brand Strategy Consultant at TUUT, a creative design studio, and as a Brand Strategy Director at Ana Couto Branding, where they worked on national and international projects for renowned brands.

Raquel's career started as a Trend Researcher at Future Concept Lab, a global innovation consultancy, where they conducted consumer behavior studies. Raquel also gained experience in marketing at Telecom Italia Mobile, working on developing marketing materials and organizing events and promotional initiatives.

Throughout their career, Raquel has showcased their expertise in brand strategy, research, analysis, and innovation, working on numerous projects and contributing insights and recommendations to help brands achieve their goals.

Raquel Sztejnberg earned a Master of Science (MSc) degree in Anthropology of Mobility from Radboud University in 2015-2016. In 2011-2012, they completed a postgraduate specialization in Consumer Behavior at Senai São Paulo. Raquel also pursued a postgraduate specialization in Communications & Image at Pontifícia Universidade Católica do Rio de Janeiro from 2003 to 2005. Additionally, Raquel has a postgraduate specialization in Communications and Consumption Trends from Università degli Studi di Genova, although the specific dates are not mentioned. In 2017, they obtained the certification of Certified Brand The Change Facilitator from The Brandling.

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