Lorin Gelfand

Lorin Gelfand has a comprehensive work experience in marketing and communications. Starting in 2005 as an Account Coordinator at Foote, Cone & Belding, they then worked as an Account Executive at Level 5 Marketing from 2006 to 2008, where they achieved significant business growth for Subway Restaurants. From 2008 to 2011, Lorin held various roles at MillerCoors, including Associate Brand Manager, where they successfully led innovation projects for brands such as Blue Moon and Coors Light. They then joined Craft Brew Alliance as a Director of Integrated Marketing, leading cross-functional teams and overseeing six different brands. In 2017, Lorin became the Director of Marketing at Pacific Seafood, where they developed marketing strategies and programs to drive growth and brand loyalty. Their most recent role, starting in 2020, has been as the Director of Marketing and Communications at BBSI, where they established the marketing department and implemented successful sales and marketing strategies. Currently, they serve as the Performance Marketing Director at Destination Pet, LLC.

Lorin Gelfand received a Bachelor's degree in Sociology from the University of Colorado Boulder, where they studied from 1996 to 2000. Additionally, they obtained certifications including Certified Cicerone® from the Cicerone Certification Program in October 2011 and certifications in Food and Beer Pairing, as well as Professional Beer Tasting and Styles from the Siebel Institute. The specific months and years for the Siebel Institute certifications are not provided.