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Dwight Eppinger

Director, Digital Marketing & Analytics at Detroit Red Wings

Dwight Eppinger was named Director of Digital Marketing & Analytics for Olympia Entertainment and the Detroit Red Wings in January 2016. In his current role, Eppinger directs the company's CRM strategy, market research initiatives, business analytics, digital marketing and email efforts.

Prior to joining Olympia Entertainment and the Red Wings, Eppinger worked for eight years at Copper Mountain Resort in Colorado as Director of Marketing where he lead a team of nine employees and was responsible for creating and implementing the resort's public relations, lodging, ticket and youth strategies. He also oversaw the social media initiatives, website, email, direct mail campaigns and resort app, Sherpa. Additionally, Eppinger has worked at Killington Resort in Vermont as an Interactive Marketing Manager and at Breakaway Games as an Artist.

Eppinger graduated from Pennsylvania State University with a Bachelor of Arts. He resides in Grosse Pointe Park, Mich., with his wife, Kelly, daughter, Alice, and their two dogs.

Timeline

  • Director, Digital Marketing & Analytics

    Current role

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