Charlotte Yip

Charlotte Yip is a skilled Product Development Manager at DFI Retail Group, with extensive experience in brand management and marketing. Prior to this role, Charlotte was an Assistant Brand Manager at Sa Sa International Holdings Limited, where responsibilities included defining brand plans, analyzing market trends, and coordinating promotional initiatives. Additional experience includes serving as a Brand Executive at Eternal Optical & Perfumery, overseeing brand planning for Hong Kong and China markets, and working as a Training Officer at Sa Sa, designing and conducting training programs. Earlier roles also encompass a Management Trainee position at UNIQLO and a part-time translator role at Keyoung Information Ltd. Charlotte holds a Bachelor of Arts degree in Translation, Media & Cultural Studies from The University of Hong Kong.