Jessie Sia has extensive experience in the digital product and business technology sectors, currently serving as Digital Product Owner at DFI Retail Group since March 2012. Sia has held several roles at DFI Retail Group, including Product Line Manager - Digital, Business Systems Manager, and Business Systems Analyst. Prior to this, Sia worked at Pfizer from August 2008 to January 2012, advancing from Analyst Programmer to Associate Manager – Business Technology. Sia began the career at Chinese Estates Holdings Limited as a Programmer from August 2006 to July 2008. Sia holds a Master of Commerce and Economics from UNSW.
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