Jay Sethi is an accomplished marketing leader with extensive experience in the beverage and beauty industries. Currently serving as CMO/SVP for Diageo Mexico and Scotch Leader for Diageo Latin America, Jay oversees the "Convenience" ready-to-drink portfolio and leads the marketing efforts for Diageo's beer brands, including Guinness and Smirnoff. Previous roles include CMO for Diageo Beer Company and Vice President of the Smirnoff and Nurture Brands Portfolio. Jay has also held strategic positions at Procter & Gamble, transforming the COVERGIRL brand and developing successful marketing initiatives across multiple beauty categories. In addition to corporate roles, Jay actively contributes as a board member and executive advisor for various organizations and served as a director on the National Board of the Human Rights Campaign. Education was completed at the University of Chicago.