Mazdak Pakzad

CEO of Smartech at Digikala Group

Mazdak Pakzad is a seasoned entrepreneur and executive with extensive experience in technology and marketing. As Co-Founder and CEO of Smartech since 2021, Mazdak focuses on creating innovative platforms that enhance business-audience connections while reducing marketing costs. Concurrently, Mazdak leads Usermost, a marketing automation solution emphasizing customer behavior, since 2018. Prior roles include Chief Product Officer and GM of Mobile Solutions at APPSON, Founder of Game Buzz, and Business Development Manager at Cafe Bazaar, where Mazdak significantly impacted the Iranian gaming market. With a solid background in IT consulting and system programming for the banking sector, supported by a Bachelor of Science in Applied Mathematics from Sharif University of Technology, Mazdak has consistently driven technological transformation and product innovation throughout a diverse career.

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