Oleksandra (Alex) Balytska is a seasoned marketing professional with extensive experience in growth strategy and digital marketing across multiple sectors. Currently serving as the Head of Growth at Direct IT Ltd since March 2024, Oleksandra also contributes as a member of Exit Five. Prior roles include Head of Growth at Proto, where efforts focused on multilingual contact center automation for diverse markets, and Marketing Director at Digitalce Marketing Agency. With a background in product marketing management and digital marketing, Oleksandra has demonstrated expertise in strategic marketing initiatives, market analysis, SEO strategies, and customer success management. Education includes a recent program at Reforge and a degree from National Aviation University.