Direct Marketing Solutions
Tony Kraus has extensive experience in the bindery and finishing operations within the printing and marketing industries. Currently serving as a Bindery Operator II at Direct Marketing Solutions since December 2020, Tony has previously held roles such as Folder/Gluer Operator 1 at Portland Bindery and various positions at Quad/Graphics, including Finishing Operator 1 and Distribution Specialist. Notably, during a lengthy tenure at Vertis Communications, spanning from 1990 to 2013, Tony progressed through several roles, culminating as Bindery Lead, where responsibilities included staff management, efficiency optimization, and team coordination. Tony's educational background includes graduating from Roosevelt High School in 1990.
Direct Marketing Solutions
DMS is a national, vertically integrated, multichannel direct marketing company. We understand successful direct marketing campaigns are built upon a strategic foundation of data, offer, creative and an expertise in testing and honing campaigns to maximize results. We commit to each client our absolute best, which is measured in response, lead conversion and retention. Why Partner with DMS? DMS Experience We have proven success in all major industries. Our 40 year history working with many Fortune 500 companies has given us the chance to know what DM strategy works best for new client acquisitions, cross selling and customer retention. We generally produce response rates that are 2 basis points over our client’s historical average. DMS Process Together with our clients, we set the strategy, build the target list, develop creative around the offer, and then test, test, test. We then analyze the leads generated, manage the telemarketing (if applicable), and coordinate the lead tracking to get a higher response rate. Whether we handle the whole program, or just the production – our goal is help you achieve measurable, cost-effective results. DMS Production When you choose DMS your job is printed, personalized, folded inserted and mailed all on-site from a facility that is SOC II Type II compliant. We are also officially the largest mailer in the northwest, dropping more than 100 million pieces per month — we know what will get the most out of your postage dollars.