Direct Wines, Inc.
Pagna Ky has a diverse and extensive work experience. Pagna started their career at GE Capital Card Services as a Marketing Analyst, where they conducted competitive analyses and managed analysis databases. Later, they joined Vertrue, where they held various roles including Marketing Manager, Senior Manager/Media Buyer & Planner, and Director of Online Marketing. During their time at Vertrue, they successfully grew revenue and managed substantial budgets. Pagna then moved on to HomeServe USA as the Director of Digital Acquisition, where they built and led a high-performing digital acquisition team and increased revenue from the digital channel. Currently, Pagna is the Director of Digital Marketing at Direct Wines, Inc., where they bring their expertise in digital marketing to help consumers across the U.S.
Pagna Ky attended the University of Connecticut from 1997 to 2001, where they obtained a Bachelor of Science (BS) degree. Their field of study was Business Management, with a concentration on Marketing.
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Direct Wines, Inc.
Direct Wines Inc. is a dynamic, innovative, wine-loving company that helps consumers across the U.S. discover exciting wines that are perfectly suited to their tastes – all with the convenience of home delivery. We are proud to provide a highly personalized wine service in partnership with licensed retailers and national brands like American Express and The Wall Street Journal – and we are passionate about consumer satisfaction. The leading Third Party Provider in the alcohol beverage industry, Direct Wines Inc. provides professional services to licensed wine retailers across the US. These include access to national brands, marketing planning and execution, logistics support for distribution management and customer service. We offer scalability and economies that individual, state-licensed retailers would struggle to deliver on their own. It is also the role of Direct Wines Inc. to ensure compliance in the highly regulated alcohol beverage industry. Our Company Mission: Wine is one of life’s great pleasures. We believe it should be as easy and enjoyable as possible for consumers to explore the world of wine and find wines that are perfectly suited to their individual tastes. We also believe in supporting passionate, small-estate winemakers and sharing the stories behind their wines. By working with licensed wine retailers throughout the U.S., we bring talented wine producers and thirsty wine fans together and offer the most personalized wine experience around.