Cdme Leah Chandler

Leah Chandler, CDME has extensive experience in marketing and advertising. Leah is currently the Chief Marketing Officer at Discover Puerto Rico since 2018. Prior to this role, Leah served as the Chief Marketing Officer at the Branson/Lakes Area Chamber of Commerce from 2013 to 2018. During their time there, they developed and executed a research-based marketing plan that resulted in record tax receipts, visitation, and a 6.3% ROI increase for the marketing program overall. Leah also re-tooled the paid media strategy, which generated a 79% increase in marketing reach. Before their role at the chamber, Leah worked as an Account Director at H&L Partners from 2008 to 2013, where they led the re-branding effort for the Missouri Division of Tourism and increased advertising ROI by 50%. Leah also developed a successful consumer email marketing program. Prior to that, Leah served as a Sr. Account Manager at Hirons from 2003 to 2008, where they managed the Indiana Tourism advertising co-op program and led a brand re-positioning effort. Leah'searly career experience includes working as an Account Manager and Media Assistant at MZD Advertising, where they negotiated added value for clients and managed various advertising projects and events.

Leah Chandler, CDME, obtained a Bachelor of Science (B.S.) degree in Mass Communication/Media Studies from Indiana State University from 1998 to 2001. Leah also earned a Bachelor of Science degree in Communications from the same university during the same period. In addition to their academic degrees, Leah Chandler holds a certification as a Certified Destination Management Executive from the Destination Marketing Association International.