Frederico santa-Bárbara

Director Commercial Operations at Discovery Land Company, LLC

Frederico Santa-Bárbara has a solid background in sales and management roles across various industries. Frederico started their career at Quinta da Boavista as a Trainee in the wine industry and has since held positions at OPCA, HERTZ Rent-a-Car, AON Direct Group, and Nestlé Nespresso. Frederico also served in leadership roles at Jacobsen, Rain Bird Corporation, and currently works as the Director of Commercial Operations at Discovery Land Company. Over the years, Frederico has gained experience in market development, client management, and achieving sales targets across different regions.

Frederico Santa-Bárbara's education history includes a degree in Economics from Liceu de S.João in 2000, a Marketing & Advertising degree from IADE in 2004, a Design da Estrutura Narrativa Cinematográfica degree from Pontifícia Universidade Católica do Rio de Janeiro in 2012, an Executive Master's degree in Business Administration and Management from ISCTE - Instituto Universitário de Lisboa in 2011, and a Design Thinking workshop from Ibmec in 2013.

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