Erin Warnecke

Erin Warnecke is a seasoned professional with extensive experience in business analysis, digital marketing, and loyalty program management, currently serving as a Senior Business Analyst and Digital Experience Analyst/Product Owner at G'day Group since March 2012. Erin has successfully managed various projects, including the G’DAY Rewards website and the Public Portal, while overseeing customer service teams and marketing automation journeys. Previous roles include Loyalty Marketing Manager and Digital Marketing Manager, where strategic collaboration with agencies, managing customer databases, and executing digital marketing strategies were key responsibilities. Erin holds a Bachelor of Tourism and Event Management from the University of South Australia and several additional qualifications in small business management and tourism management.