Olivia Sta. Maria-Moreno

Olivia Sta. Maria-Moreno has an extensive and diverse work experience spanning several industries. Olivia currently serves as the Head of CX Communications at DITO Telecommunity Corporation, where they played a crucial role in the success of the "Galing DITO" digital campaign, which received the prestigious 2023 Gold Anvil Award. In this role, they oversee the creation of communication materials that enhance the overall customer experience across various touchpoints and channels. Olivia is also responsible for developing comprehensive content strategies aligned with business objectives, increasing brand visibility and engagement. Olivia stays updated with industry trends and leads the development of DITO's cybersecurity campaign.

Prior to DITO, Olivia worked as a Senior Manager at Media5 Marketing Corporation (TV5) and as a Senior Marketing Manager at Sulit.com.ph. Olivia also held the position of Brand Manager for Voice Retail and Global Marketing at Bayan Telecommunications, where they generated business-building ideas and programs for marketing initiatives. At ABS-CBN Corporation, Olivia served as a Marketing Manager for ABS Interactive, Inc. and was instrumental in growing the international mobile services business. Olivia developed strategic business plans, negotiated with third parties for content acquisition, and coordinated marketing efforts with various stakeholders.

Olivia's earlier career includes a role as a Marketing Manager at Entertainment Gateway Group and Senior Marketing Events Officer & Product Officer (Usage & Retention) at Smart Communications, Inc., where they managed marketing events and handled initiatives for value-added services.

Throughout their career, Olivia has demonstrated strong leadership, strategic thinking, and the ability to drive engagement and brand growth.

Olivia Sta. Maria-Moreno obtained their Bachelor's degree in Commerce with a major in Marketing Management from De La Salle University. Olivia completed their undergraduate education from 1994 to 1998. In addition to their degree, Olivia holds a certification in Youtube Content Strategy - Brand Partner Program from Google, which they obtained in April 2017. Olivia also has a certification as a Certified Digital Marketer from eLearning Edge, Inc., though the specific date of obtaining this certification is not provided.