Ian Gibbs has a diverse work experience spanning over several roles and industries. Ian is currently working as the Insight and Planning Director at DMA (Data & Marketing Association) UK since November 2022. Prior to this, they served as the Director of Data Leadership and Learning at JICMAIL from May 2017. In this role, they spearheaded the creation of a joint industry planning currency and managed relationships with key data and planning system suppliers. Before that, Ian founded their own independent data consulting firm called Data Stories Consulting in October 2016.
Ian also has experience working at Guardian News & Media where they held various positions including Head of Commercial Insight from February 2010 to September 2016. Ian provided research, data, analytics, and insight support to the Guardian's ad sales teams and led thought leadership research initiatives. Additionally, they worked as a Display Ad Planning Manager and Commercial Planner at Guardian News & Media.
Prior to their time at Guardian News & Media, Ian worked at Dynamic Logic - Millward Brown's Digital Practice as a Research Manager and Senior Research Analyst from July 2005 to November 2007. Ian also served as a Senior Research Analyst at IDC from February 2003 to July 2005.
Ian Gibbs attended the University of Exeter from 1998 to 2001, where they obtained a degree in Business Economics with a field of study in Business/Managerial Economics. Prior to that, from 1993 to 1998, they attended the Royal Grammar School in Guildford. No specific degree or field of study is mentioned for this period. Additionally, Ian Gibbs has obtained a certification in Introduction to SQL from Acuity Training. However, there is no information provided regarding the month or year of completion.
DMA (Data & Marketing Association) UK
A DMA membership will grow your business. Their network of more than 1,000 UK companies is privy to research, free legal advice, political lobbying and industry guidance. Their members connect at regular events that inspire creativity, innovation, responsible marketing and more. Most of them are free. A DMA membership is a badge of accreditation.They give the industry best-practice guidelines, legal updates and a code that puts the customer at the heart. They represent a data-driven industry that’s leading the business sector in creativity and innovation. One-to-one-to-millions marketing attracts the brightest minds; individuals that will shape the future. By sharing their knowledge, together, we’ll make it vibrant.