Melanie Whitham has extensive experience in the digital media industry. Melanie started their career as an Assistant Account Executive at Jefferson Mall in 1999. Melanie then worked at Ketchum Directory Advertising, where they held roles such as Account Service Representative, Account Executive, and Product Manager Digital Media. At Ketchum, they managed client relationships, executed media planning, and led digital media efforts for the agency. In 2011, they joined Doe-Anderson as a Digital Media Strategist and later became the VP, Digital Media Supervisor. Melanie'sresponsibilities at Doe-Anderson included developing digital media strategies, managing and growing digital media efforts, and overseeing PPC accounts. In 2019, they became the VP, Associate Media Director - Digital at Doe-Anderson. Overall, Melanie Whitham has a wealth of experience in digital media strategy, client management, and team leadership.
Melanie Whitham completed their Bachelor of Science degree in Business Administration, with a focus on Marketing, at the University of Louisville between 1994 and 1998. In addition to their formal education, they also obtained several certifications from The Trade Desk's Trading Academy. Melanie became Trading Academy Certified as a Professional in November 2017, as a Practitioner in February 2018, and as Connected TV in May 2019.
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