Sofie Ekström

Sofie Ekström has extensive work experience in digital marketing and paid media. Sofie is currently the Global Head of Digital Marketing at Dometic since December 2022. Prior to this, Sofie worked at RAW DIGITAL as a Digital Strategist Paid Media from September 2019 to March 2021, where they were responsible for setting up digital strategies for paid advertising and maintaining client accounts. Before that, they worked at Beet as a Paid Search Specialist from April 2018 to September 2019, focusing on campaign setup and optimization in Google Ads and Microsoft Ads. Sofie's earlier experience includes roles at eDreams ODIGEO and Studentum, where they held various positions and responsibilities in campaign management, site management, and information management.

Sofie Ekström attended Växjö University from 2004 to 2007, studying Media and Communication Science. In 2007, they also briefly attended the University of Wisconsin-Eau Claire, with a focus on Advertising, PR, and TV & Radio Production. In May 2020, Sofie Ekström obtained the Inbound Certified certification from HubSpot Academy.